Create a QR Code for Videos: A Simple Guide

With billions of people around the globe watching videos every month, QR codes are the perfect tool to capitalize on this tremendous outreach opportunity.

QR codes are nothing short of a revolution. These monochrome, squiggly, chaotic images have changed the way people interact with digital media altogether. From payments to looking at the menu at restaurants, QR codes are everywhere.

In fact, these codes have transformed the way brands, creators, and marketers distribute their videos to their target audience. To increase the number of viewers for your content, you just need to generate a QR code with the video link.

Let’s look at all you need to know about video QR codes, why you should use them, and how you can create them.

Why use QR codes for videos

In today’s technological space, brands and creators need creative outreach ways to connect with their audience. Videos hold particular significance, with dwindling attention spans and widening choices.

Whether you are a brand or an individual creator, if you create videos, QR codes can help you share and reshare your content easily without having to handle long URLs, copy-pasting, or other cumbersome operations.

You can place QR codes strategically at customer or viewer touchpoints to seamlessly connect them to your content. People today have a great affinity for QR codes and prefer to use them instead of other popular methods (like URLs) to gain access to special content, including videos.

The QR advantage for videos

There are several advantages that open up to you when you share videos with QR codes:

Enhanced engagement

Most brands still produce a significant volume of print media (flyers, pamphlets, brochures, etc.) to reach their customers. These brands can easily place QR codes in the print media to let users seamlessly navigate to their videos or video channels, enhancing engagement.

This improves customer experience with branded content, allowing them to view a pamphlet played out in a video instead of reading it all the way through. It is also an excellent way to place new launches, special offers, and insider deals for customers.

Impactful storytelling

Video has something that other digital media does not — an emotional connection with the viewers. To increase brand impact, you can use dynamic QR codes across your digital channels to redirect your audience from web pages or social media handles to your video channels. This allows you, as a content creator (and as a brand), to showcase static and dynamic media on your channels without much modification to page codes or layouts.

Measurable results

QR codes are an excellent way to measure your viewership and track where it is coming from. It allows you to measure campaign performance by analyzing KPIs such as audience engagement, click-through rates, interaction patterns with videos or codes, and much more. Knowing these statistics helps you plan your outreach better and funnel more traffic to your videos through refined strategies.

Bridging offline and online worlds

The biggest advantage of a QR code is that it is a physical entity that exists in a digital world. Brands or marketers that want their in-store audience to watch their latest videos can display QR codes at strategic locations. The audience can simply scan it on their phones and watch the video right where they are.

This seamlessness is hard to achieve using traditional methods such as URLs.

Better conversions

Videos keep your audience engaged and deliver your message in an emotional tone. Your audience can relate to your message easily, leading to better conversions. You can also test inserting a QR code within the video so that your CTA can guide your audience.

How to generate a QR code for video

QR codes make your videos more accessible so that your audience can easily switch between physical and digital content without having to navigate through links or scroll through your library.

If you want to generate a QR code for videos, the first step is to use an easy video QR code generator. You can give mobiQode a quick try, as it makes the process of creating a QR code for videos extremely simple.

You can create QR codes for videos in 4 simple steps:

Step 1: Sign up and add video information

Navigate to the mobiQode website and create an account. It is absolutely free, and you can try the platform for 14 days without any charge.

Once you are done, confirm your email ID by logging into your inbox and clicking on the link shared by mobiQode. After your email is verified, log in to your dashboard and scroll down to the “Videos” option.

Add all the details of your video, such as the title, description, and URL. The dashboard allows you to copy and paste the video URL or drag and drop the video into the field. Once you’ve completed this, click “Add.”

Step 2: Choose your colors and theme

Scroll down to the next section, where you can pick the primary colors for your QR code. You can pick from the list provided and switch them until the color theme matches your brand. Once done, click “Next.”

Step 3: Customize your QR code design

You will now be presented with various design options for your QR code. Select the one that best suits your brand or image. Once you have done so, click “Next.”

Step 4: Finish and download

Enter a name for your QR code. In the subsequent section, you will also need to generate a short URL — mobiQode automatically does this when you click on “Auto Generate URL.”

You can even specify advanced settings such as “Enable password protection.” Once you have filled in all the details, click “Finish.”

Your QR code will now be generated and displayed, ready for download. You can choose to download it in JPEG, PDF, or SVG formats, depending on your need.

Frequently asked questions

How does a QR code function for videos?

QR codes can store different types of information, such as URLs. When your prospective viewers scan the QR code, they will get redirected automatically to the URL link of the information it holds — in this case, your videos. This facilitates easier access to your material online.

What do I need to create a QR code for my videos?

You need a reliable QR code generator like mobiQode and your video link. You can alternatively use your logo if you would like to make your QR code personalized by uploading your image file.

Is the QR code customizable?

Yes, you can personalize the look of your QR codes with brand colors, logos, and text using mobiQode’s customization features.

Generate video QR codes with mobiQode

QR codes simplify the process of leading your target audience to your videos. Whether you wish to share advertisements, promotional videos, narrative content, or any other type of video, QR codes help you reduce outreach costs by bridging the physical and digital worlds.

Get started with mobiQode today to quickly create easy and efficient QR codes for all your video-based content. In just four steps, you can create customized QR codes without any long-winded generation process. Give mobiQode’s 14-day free trial a spin.