The Benefits of Using a Link in Bio QR Code for Social Media

Getting your most important links in front of customers can be tricky—especially on platforms like Instagram or TikTok, where you’re limited to one bio link. A link in bio QR code brings all your links together on one page, accessible with a single scan. This guide explains how it works, how small businesses can use it, and how to set one up without extra help.

What is a link in bio QR code?

A link in bio QR code refers to the clickable link found in the bios of social media profiles. This is helpful on platforms like Instagram and TikTok, where you’re only allowed to place one clickable link in your profile. With this QR code, you don’t need to constantly switch out that single link—you can send followers to a hub that includes everything from product pages to booking forms.

For small businesses managing content across platforms, it saves time by putting all key links in one place. When someone scans the code, they land on a simple page that displays your most important updates and offers. Using a QR code landing page keeps everything organized and easy to access without needing to redesign or reprint the code every time you make a change.

Why businesses should use link in bio QR codes

Here is why your business needs a link in bio QR code:

Centralized access through a single scan

A link in bio QR code connects users to a mobile-friendly page where all your key links live—contact forms, menus, social profiles, and more. It’s easier than updating bios across platforms and more effective than printing multiple URLs.

Better results from print materials

Adding a QR code to flyers, posters, or packaging can drive real action. When scanned, it directs users to explore more options at once, helping increase conversions. With a multi URL QR code, you can tailor different landing experiences based on user location, time, or device.

Trackable and easy to update

You can track scan data, clicks, and traffic sources. This helps refine your campaigns over time. A dynamic QR code generator lets you update the destination links without printing a new code, saving both time and cost.

Works across all marketing channels

From print ads to digital menus, one QR code works everywhere. Using a link QR code generator, small businesses can quickly set up and manage codes that fit into all types of campaigns—social, print, or in-store.

Use cases of link in bio QR codes

Here are the different use cases of a link in bio QR code:

eCommerce

Online stores can use a link in bio QR code to share limited-time deals, product categories, or seasonal collections. Instead of sending users to a homepage, the QR code can lead directly to a curated page with multiple shopping links, helping reduce steps between interest and purchase. A multi link QR code generator is useful for setting up different links under one scan.

Events

For event organizers, this QR code can include registration forms, schedules, speaker bios, or venue maps. Whether placed on tickets, banners, or invites, it offers attendees quick access to everything they need, without relying on a long website URL.

Restaurants

Menus, reservation systems, and feedback forms can all be accessed through a single scan at the table or front door. A link in bio QR code can also include links to delivery apps or promotional offers, making it easier for diners to take action on the spot.

Creators and influencers

Social media creators can connect followers to platforms like YouTube, podcast episodes, affiliate links, or merch stores. It’s a flexible way to keep everything in one place and make full use of the one-link rule across platforms like Instagram and TikTok.

How to set up a custom link in bio QR code

mobiQode combines a multi-link landing page builder and QR code generator in one tool, making it suitable for small businesses that want to create and manage a link in bio QR code without switching between platforms.

Here’s how to do it using mobiQode:

1. Go to the custom page section

Log in and open the custom page builder where you’ll set up the landing page.

2. Choose a template or build from scratch

Use a drag-and-drop editor to design your page. You can start with a template or create your own layout.

3. Add your links and content

Embed URLs along with headers, videos, buttons, social links, Google Maps, or text. Everything appears on one scrollable page.

4. Upload files like PDFs

With mobiQode’s PDF upload feature, you can attach menus, brochures, or forms directly to the page.

5. Customize the QR code

Change colors, add your logo, and choose a frame that matches your brand.

6. Track scans and clicks

mobiQode’s analytics dashboard shows scan counts, locations, and user actions, useful for improving what you link to.

7. Test before using

Scan the code to confirm it works and all links load correctly.

Conclusion

A link in bio QR code gives small businesses a simple way to connect customers to multiple links from a single scan—perfect for platforms like Instagram or TikTok.

You can add menus, booking links, or social profiles to one scrollable page, and even upload files using a PDF QR code generator. Built-in tracking from a dynamic QR code generator shows what users engage with.

Sign up for a 14-day free trial of mobiQode to create your custom QR code landing page, no credit card needed.